1988 - 2000 Creativity Blooms

In 1988 Piaget joined the luxury group which would, a few years later, take the name of Richemont. The company continued to develop its traditions and character. A tribute to movement, the first jewelry line – ‘Possession’ – was launched in 1990; its success has never waned. Later the Limelight collection brought a touch of Hollywood glamour to high jewelry. Miss Protocole, a collection whose creative panache was epitomized by its interchangeable bracelets, received a triumphal welcome in 1998. On the watchmaking side, after the 1998 launch of the ultra-thin Altiplano collection – watches that were symbols of pure classicism and elegance – Piaget reinterpreted a historic model from the 1950s in contemporary tones: the Emperador line was born in 1999, incorporating the most sophisticated movements. Masterpieces of complex watchmaking, signed by Piaget, formed a new collection, known as Black Tie.